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Influencing the Conversation About You building community support

Does your nonprofit have an image you want to change?

To successfully affect a change in your image, you need to define who you are to the community. You need to tell your community precisely what you do and how you do it. You need to know the values that permeate your organization and its...

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Who Do You Think We Are? building community support

Image One:  Do-Gooders Needing Money 

In last week’s blog, The Community Contract, we outlined what many community members think of nonprofits: do-good organizations who are poor and unsophisticated, fighting an uphill battle, always asking for money. And it’s no wonder...

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How to Solidify Your Community Partnerships building community support

Now that you’ve approached the groups and organizations that you targeted and entered into a relationship with them, what do they expect from you? What needs do they have that you can meet in order to solidify and build your partnership?

Individuals

People are driven by values, feelings,...

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Where to Go to Find Community Support building community support

To meet the community’s needs, it takes a village. No one nonprofit can do it alone. We need community support. We need to develop relationships with a wide array of community members. We need to partner with one another to achieve our mutual goals.

A partnership is an agreement to...

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Approaching Business Executives corporate giving relationship building

In What Businesses Want we talked about goals businesses have that can met through a partnership with your nonprofit. In Creating Awareness in the Business Community, we talked about  networking with businesses. In Helping Business Professionals Meet Their Goals, we talked about helping how...

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Creating Awareness in the Business Community corporate giving relationship building

The first factor in garnering a donation from a business or corporation is just like any other type of donor: they have to be aware of your existence. And they have to a way to contact your organization. So, how do you attain visibility among the business community?

Chambers of Commerce, Business...

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Building Donor Relationships: Corporations corporate giving relationship building

In the series Building Donor Relationships we’ve talked about building relationships with individuals and foundations. In the third part of the series, we address building donor relationships with corporations.

Corporate Motivations for Giving

Like individuals and foundations, relationships...

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Receiving Business Donations Year After Year corporate giving relationship building

You’ve gotten that first donation from the company you targeted months ago! Congrats! Jump up and down and do your cartwheels. Celebrate this big milestone. Then realize life with this business partner goes on. The relationship is only beginning. Don’t think your job is done. You want...

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Helping Business Professionals Meet Their Goals corporate giving relationship building

How can you get community businesses to pay attention to you? Help them meet their goals. Know what their goals are: increasing visibility, acquiring customers, keeping customers, and reducing costs. What are the types of things you can do to help them meet those goals?

Improving Their Visibility...

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